Zurich, 15–19 November 2017
Zollanvari will capitalise on their debut at neue räume 17 this autumn by showcasing a hand-picked selection of their latest creations as their official ‘2018 Collections Preview’.
neue räume ’17 is regarded internationally as an important presentation forum and a unique meeting place for manufacturers, designers and design lovers alike. Some 100 exhibitors from 14 countries will exhibit at the neue räume ’17 design exhibition to present the latest design trends, innovative interior design ideas and new products.
A highlight at the show will be the premiere of Zollanvari’s Anar (pomegranate) Collection developed by NOV24, an up-and-coming design studio in Vienna. Fond childhood memories of anar trees, as well as those from numerous travels to Iran over the years, have informed NOV24’s thought process and Zollanvari’s production creativity in creating these designer-carpets with a common running motif: the pomegranate. This collection celebrates a truly personal journey through affectionate memories of Iran translated into thoroughly contemporary carpets for modern interiors – carpets with soul, history, innovative spirit and design virtuosity.
Part of their Designer Isfahan carpets made of the finest highland wool with extensive silk highlights, there are several threads to this collection: Anar dar Sabad (pomegranates in a basket) harking back to the osier baskets in which the designers’ grandmother and mother placed the freshly bought pomegranates; Anar dar Toor (pomegranates in a net) inspired by seeing a fruit seller in a market near Shiraz, who had hung pomegranates in a net (toor) to keep them clean: Shakhe Anar Poshte Panjere (pomegranate-tree branches behind a window) reminding the designers of childhood games: spying what was behind the typically carved wooden windows so characteristic of Iranian architecture: pomegranates hanging on branches; and finally Derakhte Anar (pomegranate tree) awaking memories of pomegranate-tree seedlings growing into mature trees in the huge family garden.
Also on show will be the latest designs from two much acclaimed collections: Kyoto (taking inspiration from Japanese meisen kimono designs) and Graffiti (archaic gabbeh motifs turned into contemporary carpet-graffiti) – both winners of Special Mentions at the German Design Awards 2018 – alongside Baneh, Ikat, Mazandaran and Caprino kelims and traditional tribal Baluch Soumaks. In addition, NOV24 will present highlights of their own creations produced by Zollanvari in Iran, including Oblong from the Island Collection and Flora Kelim in Petrol & Orange.
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